Spotify To Compete With iTunes

Obviously unhappy about having to limit access to its free service, Spotify is counter attacking and has decided to take on iTunes.

Two innovations have appeared on the new version of Spotify.

The first is simply a payment download service based on the purchase of bundles of tracks. Ten tracks will cost £7.99, 15 tracks £9.99, 40 tracks £25 and 100 tracks £50. Obviously you don't have to buy all the tracks at once. The tracks are mp3s (no detail on the quality) and can be downloaded by the user after purchase.


The second innovation concerns the syncing of playlists. Up until now, to use Spotify without an Internet connection on your Android or iOS device, you had to subscribe to the Premium service and switch your playlists to 'off-line'. Now everyone, Free subscribers included, can add tracks stocked on computer to a playlist on the PC or Mac client. Then, if your smartphone, media player or tablet have a wi-fi connection to the same network as the computer, you can download the content straight from the mobile app and the tracks will be stored on your device and not just streamed.

This should make things a bit easier for subscribers to the Free service and earn revenue for Spotify - we all need it to survive! We're expecting more announcements over the weeks and months to come.


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