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REVIEW / HP Deskjet 2540: Budget Home Printer Review

Print, scan and copy wirelessly

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Marine Goy Published on September 25, 2013
Translated by Hugh Ehreth


  • Resolution 600 x 600 dpi
  • Mono/colour speeds 9 ppm / 6 ppm
  • Ink droplet size NA
  • Cartridges required 2
  • Number of base colours 4
  • Scanner yes


The HP Deskjet 2540 is a three-in-one colour inkjet printer featured in HP's 2013 budget household printer range. It fits within the general mould of the company's "wireless printer" strategy that allows users to print from mobile devices using ePrint and AirPrint. And in case the point wasn't clear enough, HP even wrote "smartphone and tablet printer" on the top.


The drivers are easy to install. The software offers to have the printer shut down automatically after two hours of inactivity—a good idea for absent-minded users like myself.

On the last Deskjet we reviewed, one of our readers asked us about the "several hundred megabytes of useless software" they found on the PC, and whether or not HP had gotten rid of it. The answer is no. A number of applications are automatically installed when you set up the printer, such as the mysterious 9 MB "product improvement" programme that appears out of nowhere.

As an entry-level device, the Deskjet 2540 does not do duplex (double-sided prints) and doesn't have a touchscreen. This small (42 x 51 x 25 cm), lightweight (3 kg) printer doesn't have a paper tray, either. All pages to be printed on have to be inserted into the 60-sheet feeder at the top of the machine.

HP Deskjet 2540
60 sheets loaded into the feeder on top
The tiny, cursory screen on the remote control-looking button panel on the left side of the machine (shown below) is the kind that only displays two numbers—definitely a budget printer. Even the entry-level HP Deskjet 3055A e-All-in-One has a bigger screen that also displays letters. The upside is that this simplified panel makes certain tasks easier—to print from your smartphone via ePrint, for example, you just press the "wireless" button and it's ready to go.
HP Deskjet 2540

Actually, all of the wireless functions are a cinch. There's a printable "how-to" page that gives a step-by-step explanation of how to print remotely. All you have to do is find the 2540 All-in-One's wireless network on your smartphone or tablet, enter the password and hit print.

HP Deskjet 2540     HP Deskjet 2540     HP Deskjet 2540
ePrint app

With the HP ePrint app installed on your smartphone or tablet, the Deskjet 2540 automatically finds any photos or files that are stored on the device, e-mail accounts and cloud services (Box, Dropbox, Evernote, Google Drive). But don't worry, it won't access your content until you give it the logins and passwords. Once you find the file you want to print, you just hit "print".

To access the ink cartridges, you open the front panel and they're right there. The cartridges come right out; they're easy to remove and replace.

HP Deskjet 2540

As you can expect at this price level, the Deskjet 2540 isn't a fast printer. It has the same engine, process and speeds as the Deskjet 3055A: 6 pages per minute (ppm) for colour documents and 9 ppm in B&W. The similarly priced Canon Pixma MG4250 prints 9 ppm in colour and 5 ppm in B&W (Canon's speeds are typically slower due to ink that takes longer to dry) and the Epson Stylus SX440W prints 4 ppm and 8 ppm, respectively.

HP Deskjet 2540
Print speed in ppm
Same goes for photographs. In photo mode it takes 1 minute to make a 10 x 15 cm colour print and 3 minutes and 25 seconds for A4. Also, there's no option for borderless photos, so all of your prints will necessarily have a white border around the picture.

Using the same competing models mentioned above, the Canon MG4250 takes 1 minute and 4 seconds per 10 x 15 cm colour print and 2 minutes and 30 seconds per A4 print, while the Epson SX440W is the slowest, with 2 minutes per 10 x 15 cm and almost 5 minutes(!) for A4 colour photos.
HP Deskjet 2540

The 2540 All-in-One makes okay prints for a two-cartridge entry-level printer. But, of course, it could never compare to laser. On our standard test image below, which we enlarge three times to bring out the detail, you can easily make out the individual ink droplets and see the lack of precision in the yellow legend. On laser printers the green background looks cleaner and less granular, and the legend comes out much more precise and finely detailed.

But to the naked eye, and at regular size, these flaws aren't quite as noticeable. The quality is nowhere near professional, but 10 x 15 cm and A4 prints come out perfectly acceptable. The colours are neutral and contours are relatively precise. But people with a fine eye will notice the ink droplets, as you can see in the picture of the boy below.
HP Deskjet 2540


The scanner makes loud fan noise every time you scan a document, but it's easy to use and includes a number of settings, such as resolution and size, depending what type of document you're scanning. It takes 28 seconds to scan an A4 document and 19 seconds to scan in 10x 15 cm. The brightness and contrast are adjustable during the scan preview. Rotate and cropping are also possible prior to saving.

You can't send scanned documents onto a smartphone or tablet in ePrint, but the scan-to-mail feature allows you to bypass that by sending the document to your e-mail account, which you can then access on your mobile device.

The HP Deskjet 2540 takes a long time to spit out colour documents: 44 seconds for colour, 27 seconds for B&W. These are fairly common speeds for this price range, but they're far behind more advanced machines like the Canon Pixma MG5350 (13 seconds in colour, 11 seconds in B&W).


The Deskjet 2540 consumes an especially low amount of power: only 7 W while running and 2 W on standby. Most printers nowadays go below 1 W on standby, but 7 W during printing is excellent. This makes for an annual consumption of 1.7 kW per year (1,000 pages). Unfortunately, it's a noisy printer that produces up to 55 dB while printing (printers are considered "quiet" when they make less than 50 dB).


The cheapest cost per page we could find for the Deskjet 3055A was 9 pence using high-yield ink cartridges. That's good, but it's still more costly than the HP Officejet Pro X576dw (5.3p) and the Canon Pixma MG6350 (7.8p). Also, the yield (480 pages in B&W and 330 pages in colour) is a little low for "high-yield" cartridges.
HP 301XL Black (CH563EE)
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First page out...
The Deskjet 2540 is a responsive printer. The first-page-out times are 21 seconds from OFF, 17 seconds from standby and 11 seconds when already on. That's better than the Canon Pixma MG2250, which takes almost a full minute to print from OFF.


  • Small
  • Responsive
  • ePrint (for printing wirelessly from smartphones and tablets)
  • User-friendly


  • Slow print speed
  • Noisy
  • No duplex
  • No touchscreen
  • Holds max. 60 sheets


The HP Deskjet 2540 is a small, easy-to-use multifunction that would work just fine for basic print jobs from non-demanding users. It prints slowly, but the picture quality is satisfactory for both photographs and text. Basically, a three-star printer.
3 HP Deskjet 2540 All-in-One DigitalVersus 2013-09-25 12:23:00
Compare: HP Deskjet 2540 All-in-One to its competitors
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